Privacy Policy
Last updated: February 2026
AvyraLondon (“AvyraLondon”, “we”, “us”, or “our”), operated by Ecomora, operates this website and online store, including all related content, features, tools, products, and services (collectively, the “Services”). AvyraLondon is powered by Shopify, which enables us to provide the Services to you.
AvyraLondon is a brand operated by Ecomora, registered in the Netherlands.
This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit, use, or make a purchase through our Services, or otherwise communicate with us. If there is any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy governs with respect to personal information.
By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.
1. Personal Information We Collect
“Personal information” means information that identifies or can reasonably be linked to you. We may collect the following types of personal information depending on how you interact with our Services:
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Contact details: name, email address, phone number, shipping address, and billing address
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Order and transaction details: items purchased, order history, returns, exchanges, and customer service communications
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Payment information: payment method details needed to process transactions (processed by our payment providers; we do not store full card details)
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Account information: login details, preferences, and settings
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Device and technical information: IP address, browser type, device identifiers, network connection
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Usage data: pages viewed, interactions, and browsing activity
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Customer support information: details provided when contacting us
2. Sources of Personal Information
We collect personal information from:
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You directly (orders, account creation, contact forms)
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Automatically through cookies and similar technologies
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Service providers such as Shopify, payment processors, analytics, and shipping partners
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Third parties where permitted by law
3. How We Use Your Personal Information
We use personal information to:
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Provide and operate the Services (payments, shipping, returns, support)
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Communicate about orders and requests
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Improve website performance and customer experience
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Send marketing communications where permitted
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Prevent fraud and secure transactions
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Comply with legal obligations
4. How We Share Personal Information
We may share information:
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With Shopify and service providers
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With payment processors
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With logistics partners
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With analytics and marketing partners
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With authorities when legally required
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During business restructuring
We do not sell personal information in the ordinary sense of selling data for money.
5. Cookies and Similar Technologies
We use cookies to operate the website, remember preferences, and understand usage. You can manage cookies in your browser settings.
6. Shopify and Third-Party Services
Shopify hosts our store and processes data under its own privacy policy. Third-party tools may also collect information under their own policies.
7. Children’s Privacy
Our Services are not intended for children. If a child has provided personal information, contact us to request deletion.
8. Security and Data Retention
We take reasonable measures to protect personal information. We retain information only as long as necessary to provide Services, comply with laws, resolve disputes, and maintain records.
9. Your Rights and Choices
Depending on your location, you may have rights including:
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Access
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Deletion
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Correction
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Data portability
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Opt-out of marketing emails
EEA/UK residents may also object to or restrict processing and withdraw consent.
To exercise rights, contact us using the details below.
10. International Transfers
Your information may be processed outside your country. We rely on recognized safeguards such as standard contractual clauses when required.
11. Changes to This Privacy Policy
We may update this policy. The newest version will always appear here with an updated date.
12. Contact Information
If you have questions about this Privacy Policy, contact us:
Store name: AvyraLondon
Company name: Ecomora
Business address:
Galgenweg 48
4761KN Zevenbergen
North Brabant
Netherlands
Warehouse address:
35 Springfield Rd
Welling DA16 1QN
United Kingdom
Company number: 99462087
VAT number: NL005388632B57
Phone: +44 20 3807 3224
Email: info@avyralondon.com
Business hours:
Monday – Friday | 09:00 – 17:00 (GMT)
Weekends | 11:00 – 16:00 (GMT)
We aim to respond within 24 hours.